Lyft Creates An Ingenious Point-Of-Purchase Display, Beer Cans


Sometimes the biggest marketing idea is small. The genius of this little idea from Lyft is that it gets the Lyft branding in front of customers at exactly the moment they will need Lyft most: while drinking alcohol.January 11, 2018 at 11:12AM

via Forbes Real Time http://ift.tt/2qTrC0m