Sales, Shmales. Return Policies Could Define This Holiday Season


More shoppers, especially online shoppers, are passing up brands that do not offer easy return policies, yet many retailers have yet to transform the experience into a critical factor of sales. From Wal-Mart’s return app to “return bars,” this story explores examples that may change retail.December 05, 2017 at 12:58PM

via Forbes Real Time http://ift.tt/2ntA4ln