Promises And Pitfalls Of Predictive Intent Data For B2B Marketers According To SiriusDecisons

As I’ve been exploring the advances of AI for B2B marketers, predictive analytics has risen to the top of practical applications that B2B marketers and their sales counterparts can benefit from today. But it’s not a magic wand as Kerry Cunningham from Sirius Decisions explains.December 05, 2017 at 02:53PM

via Forbes Real Time