How One Lousy Hotel Stay Led This Entrepreneur To Revolutionize Hospitality Industry Tech


During a lousy hotel stay five years ago, Justin Effron had a vision of how technology could improve the customer experience in the hospitality industry. With an investment from Expedia, the result is ALICE, a platform that helps coordinate communication “backstage” for roughly 2,000 hotels.November 12, 2017 at 11:30PM

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